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EGIA Contractor University

Contractor Educational Programs

Pricing for Double Digit Profits Workshop

March 9, 2017 – Atlanta, GA

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888-213-9320
events@dev10egia.org

In this EGIA Contractor University core educational workshop, you will learn how to effectively and profitably price residential replacement system options, how to bundle options packages to increase average tickets and perceived customer value, demand service rates and maintenance agreements.  We will evaluate the direct costs in terms of cost of goods sold and the associated costs of direct and variable overhead as it applies to each operational area of your business and how it should be evaluated in the pricing decision.  Additionally, the class will help you understand peak season pricing strategies and slow season pricing strategies, how to discount with a defined, measurable process, and how to analyze what break-even costs are in each of the segments.  Company owners and key managers will benefit from attending this class.

 
Event Details
Presenter Bio
Agenda

March 9, 2017
8:00am – 5:00pm

DoubleTree Suites by Hilton Hotel Atlanta – Galleria
2780 Windy Ridge Pkwy SE
Atlanta, GA 30339
Driving Directions

Registration is $850/person. Premium EGIA members can apply their EGIA Contractor University Training Investment Funds to cover this cost.

Cancellation Policy
The deadline to cancel your training registration without penalty is 15 days prior to the training start date. Registration cancellations received after the deadline will result in a loss of training funds. The full amount of training funds used to register for the training will be deducted from your account.

Gary Oetker

Owner of EPS Consulting Services

Gary Oetker has over 45 years of experience in the HVAC and plumbing industries. His mission is to help contractors Execute Profitable Solutions (EPS). Much of his career was spent with a major HVAC manufacturer where he held positions in training, marketing, dealer development, dealer consulting and sales. Upon retiring in 2004, Gary wrote for an HVAC internet support site, continues to conduct training and consults with individual contractors. His particular expertise is financial management and in operations. He excels at relating financial statements to operating practices and finding ways to improve financial performance. He has taught hundreds of seminars on subjects ranging from financial management, service department management, business planning, pricing, and process improvement. He has also spent many years conducting detailed Business Reviews with contractors to help them improve financial performance.

Part 1:
Introduction / Objectives for the Session / Expectations
Part 2:
Financial Commandments for Success
Part 3:
Financial Statements (Profit & Loss, Balance Sheet, Cash Flow)
Part 4:
Benchmarks (KPI’s for all Market Segments)
Part 5:
Pricing Systems / Service Rates/ Installation Cookbook/ Gross Profit per Man Day System
Part 6:
Maintenance Agreement Pricing / Commercial Dual Overhead
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